Media Spokesperson Interview Skills

  • Course Type: Open and In-house
  • Duration: One day
  • Course Fees: On request
Enquiries: 01 853 2215 / training@highperformance.ie

Media Spokesperson Interview Skills

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Course Description

MEDIA SPOKESPERSON SKILLS

Key spokespeople must learn to communicate effectively with the media or risk losing the PR battle before it has begun.

With more and more radio and television opportunities available, the prospects for promoting your organisation are increasing all the time.

This one-day broadcast media communication skills studio session is suitable for those who find themselves the subject of live or recorded radio or television interviews, and those who wish to acquire or develop their skills in projecting their message and image through the most influential of broadcast mediums.

Course attendees will experience a series of one to one radio and television interviews with a highly experienced broadcaster and presenter.

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On completion of this course you will:

  • Improve your media communication skills
  • Gain the skills to be proactive in broadcast media relations
  • Understand the principles of broadcast media
  • Know how radio and television programmes function
  • Practical hands-on experience in radio and television interviews
  • Experience live interview situations with in depth analysis and critique
  • Learn how to plan and execute a radio / television interview opportunity
  • Experience in dealing with difficult questions and situations
  • The crisis presentation /statement
  • Develop an awareness of your individual strengths and weaknesses
  • Use your personal style to best advantage
  • Experience the impact of editing on what you say
  • Learn to work via telephone or via a remote feed with the confidence of a professional

Who should attend?

  • This one-day broadcast media skills studio session is suitable for those who find themselves the subject of live or recorded radio or television interviews
  • Those who wish to acquire or develop their skills in projecting their message and image through the most influential of broadcast mediums
  • Those who are the public face or representative of their organisation and who lack confidence in their media skills
  • Those who must manage crisis situations, sensitive messages and/ or negative events in the media
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